Once a year, we come together to witness an event that is larger than life… the Big Game. For many fans, it’s not just about the football - the commercials during the game are just as exciting.
This year, you’ll see something different on the Big Game. You will see [yellow tail]. It’s the first time in four decades a wine brand has entered the Big Game arena. Featuring our dynamic duo, the Yellow Tail Guy and his pal Roo, our new campaign will bring the fun to Big Game parties across the country!