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2017-03-10_0953

Why Craig Hutchison is no Rebecca Maddern…

When Rebecca Maddern debuted on The AFL Footy Show she pulled in 425,000 viewers in Melbourne alone. It was a 6 year high.

Last night the debut of Craig Hutchison could only manage 199,000 in Melbourne with a tepid reaction on social media.

The combined ratings of the AFL / NRL shows was just 455,000 -but it should be noted the NRLedition screens later after the live game. Yet by late 2016 that’s the timeslot both shows were also enjoying, frequently above 600,000 combined.

But the real standout from last night was Gogglebox averaging highest in entertainment shows (excluding a split-coding peak by I’m a Celebrity Get Me Out of Here). It also topped all 3 demos.

Newton’s Law managed a slight lift, while Dream Gardens enjoyed a big one.

Despite not topping many slots, Seven network won Thursday with 27.4% then Nine 26.5%, TEN 22.8%, ABC 16.9% and SBS 6.3%.

Seven News was best for Seven with 833,000 / 817,000 then Home and Away (575,000), The Chase (485,000 / 307,000), and Mighty Trains (460,000). The Investigator was 263,000.

Nine News was #1 for Nine with 897,000 / 826,000, then A Current Affair (562,000 in 4 cities), The Footy Show (455,000) Hot Seat (407,000), Thursday Night NRL (363,000 in 2 cities). RBTwas 276,000 in 3 cities.

Gogglebox (771,000) averaged best for TEN then I’m a Celebrity Get Me Out of Here(746,000/786,000). The Project was (616,000 / 327,000), TEN Eyewitness News was 443,000, and a Law and Order: SVU repeat was 329,000 in 4 cities.

ABC News (667,000), 7:30 (599,000), Dream Gardens (579,000), Newton’s Law (480,000) and No Offence (257,000) comprised ABC’s night.

On SBS it was Great British Railway Journeys (292,000), Destination Flavour Singapore(159,000), Sugar Free Farm (127,000) and SBS World News (116,000). Deutschland ’83 was 68,000.

7TWO’s Murdoch Mysteries topped mutltichannels with 186,000 viewers.

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